Term: retail
1 post(s)

The Growth of E-Commerce Packaging

5/27/2015

Today consumers purchase many goods on their computers or tablets; in fact, online sales in the U.S. are expected to reach $414 billion—or 11% of total retail sales—by 2018. E-commerce packaging must protect a product during shipping as well as foster a positive brand experience upon arriving at the consumer’s doorstep. Fortunately, paperboard leads the way on both fronts.
e-commerce
marketing
paperboard packaging
retail
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