Term: package design
15 post(s)

Cartons for the Holidays

11/25/2015

With the holiday season in full swing, we thought we’d get you in the spirit by putting together a collection of our most favorite and gift-able folding cartons and rigid boxes for the holidays.

holidays
package design
paperboard package of the year

What’s Next for Folding Carton Design?

7/28/2015

An ever-evolving art and science, good package design ensures not only a product’s safe arrival at retail, but also its ability to attract today’s discerning consumer. It’s therefore critical for converters to monitor the latest design trends, and PPC’s North American Paperboard Packaging Competition provides a great opportunity to do just that. Below are a few of the key trends that emerged during the recent judging of the 72nd annual competition.

design trends
folding carton
North American Paperboard Packaging Competition
package design
paperboard packaging

Carton Competition 15-Year Retrospective: Part 2

4/30/2015

 

Last week we started our three part blog series, highlighting the top winners of PPC’s North American Paperboard Packaging Competition throughout the years. Check out the second installment of winning cartons below, and don’t forget to submit your entries into this year’s competition by June 1!

folding carton
innovation
North American Paperboard Packaging Competition
package design
paperboard package of the year

Carton Competition 15-Year Retrospective: Part 1

4/21/2015

We recently opened submissions for the 72nd annual North American Paperboard Packaging Competition, and to celebrate, will highlight the top winners from the past 15 years over the next three weeks! So without further adieu, check out this first installment of exceptional cartons that won Paperboard Package of the Year.

innovation
North American Paperboard Packaging Competition
package design
paperboard package of the year
paperboard packaging
sustainability

Know Thy Customer: The Psychology of Package Design

1/28/2015

A package may be beautiful, sturdy, and cost-effective, but if it doesn’t inspire consumers to make a purchase, it has failed its ultimate purpose. It’s important, then, for designers to understand the psychological factors that motivate consumers and drive purchasing behaviors. Here are a few package design strategies that work because they take the human psyche into account.

graphics
marketing
package design
paperboard packaging
psychology
sustainability
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