Term: package design
11 post(s)

Are Your Fonts Telling the Story?

11/16/2017

Packaging speaks. It has to—otherwise it’s not doing its job. But what a folding carton or rigid box says to a consumer is as important as how it says it. The font or typeface you choose can mean the difference between a carton that tells an engaging story to consumers and one that doesn’t say anything at all. 

font
North American Paperboard Packaging Competition
package design
paperboard packaging

Trending Now in Paperboard Packaging Design

8/7/2017

Last month was the judging of our annual North American Paperboard Packaging Competition. We’re thrilled with the winners and can’t wait to reveal them at our upcoming Fall Meeting! For now, though, we’ve distilled the overall trends that the judges observed throughout the competition. Here’s what we saw...

design trends
North American Paperboard Packaging Competition
package design
paperboard packaging

Judging the 2017 Carton Competition

7/10/2017

This week is the event we wait for all year long: the judging of PPC’s North American Paperboard Packaging Competition! Day in and day out, our members work hard designing and manufacturing amazing folding cartons and rigid boxes, and the Carton Competition allows them to put that work on display for peers, customers, prospects, and the industry at large. We reveal the winners each year during our Fall Meeting, but for now it’s time for our esteemed judges to evaluate the entries!

folding carton
North American Paperboard Packaging Competition
package design

4 Surprising Ways to Boost Design Creativity

5/30/2017

Designers are a key asset to any paperboard packaging manufacturer. Although some customers may approach their manufacturer with a complete design, others look to the manufacturer’s designers for unique and ingenious packaging solutions. With customers’ packaging in their hands, it is crucial that the design team be a wellspring of creative ideas and unique concepts. Fortunately, creativity isn’t a genetic trait that some have while others don’t. Creativity is a human quality that can be nurtured and expanded—often in ways that seem counterintuitive. Here are four surprising ways to boost a design team’s creativity. 

 

creativity
package design
paperboard packaging

Future Packaging Designers Thrive with Paperboard

6/22/2016

By Brian Westerlind, PPC Communications Manager

I recently had the privilege of representing PPC at the judging of the Paperboard Packaging Alliance’s (PPA) annual Student Design Challenge. With 70+ folding carton entries—all designed by college students from across the country—the competition saw the next generation of packaging designers not only exploring the vast possibilities of paperboard, but also honing their own voices and points of view as designers.

 

North American Paperboard Packaging Competition
package design
paperboard
PPA Challenge
student
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